PRIVACY POLICY

Effective August 22, 2026

Ethereal Beauty is a DBA of Rivendell Studio, LLC. This Privacy Policy explains how Ethereal Beauty (“Ethereal Beauty,” “we,” “us,” or “our”) collects, uses, stores, and shares information when you visit etherealbeautystudio.com, submit an inquiry, schedule an appointment, or otherwise communicate with us.

By using this website or providing information to Ethereal Beauty, you acknowledge the practices described in this Privacy Policy.

INFORMATION WE COLLECT

Information You Provide

We may collect information that you voluntarily provide through our website, scheduling system, questionnaires, email, contracts, or other communications. This may include:

• Your name, email address, and phone number
• Your wedding date, venue, location, and event details
• Requested services and estimated service count
• Makeup preferences, skin information, accessibility needs, and other details relevant to providing services
• Appointment and scheduling information
• Referral information, such as how you heard about Ethereal Beauty
• Communications, questions, feedback, and other information you choose to share
• Photographs or inspiration images you voluntarily provide
• Payment and transaction information related to booked services

Please do not submit highly sensitive personal information unless it is reasonably necessary for your requested services.

Information Collected Automatically

When you visit the website, Squarespace and other service providers may automatically collect technical information through cookies and similar technologies. This may include:

• IP address
• Browser and device information
• Pages visited and time spent on the website
• Referring website or source
• General location information
• Website interactions and performance data

HOW WE USE INFORMATION

We may use your information to:

• Review and respond to inquiries
• Confirm availability and determine whether we can accommodate your celebration
• Prepare proposals, agreements, invoices, schedules, and service recommendations
• Schedule and manage consultations, trials, and other appointments
• Provide bridal makeup and related services
• Communicate about bookings, appointments, payments, and wedding-day details
• Coordinate with wedding planners, photographers, hairstylists, venues, or other wedding professionals when reasonably necessary and authorized
• Maintain business, tax, payment, and transaction records
• Protect the website, prevent spam or fraud, and troubleshoot technical issues
• Understand website usage and improve our services and client experience
• Comply with applicable legal and professional obligations

MARKETING COMMUNICATIONS

Submitting a bridal inquiry does not automatically subscribe you to marketing emails.

If Ethereal Beauty offers an optional mailing list in the future, you will be added only if you separately choose to subscribe. You may unsubscribe from marketing emails at any time using the link provided in those messages.

Appointment confirmations, reminders, payment notices, and other service-related communications are transactional and may still be sent when necessary to manage your booking.

HOW INFORMATION IS SHARED

Ethereal Beauty does not sell or rent your personal information.

We may share information only as reasonably necessary with:

• Squarespace, which hosts the website and processes website forms
• Acuity Scheduling, which manages consultations, trials, and appointment communications
• Google services, which may be used to store form submissions and business records
• Email, contract, invoicing, accounting, payment, or other service providers used to operate the business
• Wedding professionals involved in your celebration when coordination is reasonably necessary and appropriate
• Professional advisors, such as attorneys, accountants, or insurers
• Government authorities or other parties when required by law or reasonably necessary to protect legal rights, safety, or property

These providers may process information according to their own privacy policies and terms.

PAYMENT INFORMATION

When electronic payments are accepted, payment information may be processed by a third-party payment provider connected to our scheduling, invoicing, or business systems. Ethereal Beauty does not directly store complete credit or debit card numbers.

PHOTOGRAPHS AND PORTFOLIO USE

Submitting photographs or receiving services does not automatically grant Ethereal Beauty permission to publish your image.

Any use of identifiable client photographs for a website, portfolio, social media, print marketing, education, or other promotional purpose will be handled according to the permissions selected in the applicable agreement or release.

COOKIES

This website uses only cookies and similar technologies that are necessary for security, form functionality, spam prevention, and basic website operation. Ethereal Beauty has restricted Squarespace’s non-essential analytics cookies and does not use advertising or behavioral tracking cookies.

Your browser may allow you to block or delete cookies. Disabling essential cookies may affect website functionality.

GOOGLE RECAPTCHA

Website forms may use Google reCAPTCHA to help prevent spam and automated submissions. Your use of reCAPTCHA may be subject to Google’s Privacy Policy and Terms of Service.

DATA RETENTION

We retain personal information only for as long as reasonably necessary to:

• Respond to an inquiry
• Provide and manage requested services
• Maintain business, payment, tax, insurance, and legal records
• Resolve disputes and enforce agreements
• Comply with applicable obligations

Retention periods may vary depending on whether you submit an inquiry, schedule an appointment, enter into an agreement, or receive services.

DATA SECURITY

We use reasonable administrative and technical measures appropriate to the nature of the information we maintain. However, no website, email system, or electronic storage method can be guaranteed to be completely secure.

YOUR PRIVACY CHOICES

You may contact Ethereal Beauty to request that we:

• Confirm whether we maintain personal information about you
• Correct inaccurate information
• Provide a copy of information you submitted
• Delete information, subject to legal, contractual, tax, insurance, and legitimate business recordkeeping requirements
• Stop sending optional marketing communications

To make a request, email emily@etherealbeautystudio.com. We may need to verify your identity before fulfilling a request.

If applicable privacy law provides additional rights, Ethereal Beauty will respond in accordance with those requirements.

THIRD-PARTY LINKS

This website may contain links to external websites or services. Ethereal Beauty is not responsible for the privacy, security, or content practices of third parties. Please review their policies before providing information.

CHILDREN’S PRIVACY

This website and its inquiry process are intended for adults arranging wedding and beauty services. We do not knowingly collect personal information online from children under 13. A parent or legal guardian should provide any information necessary for services involving a minor.

CHANGES TO THIS POLICY

We may update this Privacy Policy as the website, services, or legal requirements change. The revised policy will be posted on this page with an updated effective date.

CONTACT

Questions or privacy requests may be directed to:

Ethereal Beauty
Rivendell Studio, LLC
Charlottesville, Virginia
Email: emily@etherealbeautystudio.com
Website: etherealbeautystudio.com